Launching Saluura: a website built to carry a serious methodology
Updated: 6 days ago
A look at how the Saluura website came together in Wix Studio, and why turning up with your brand guidelines and content already sorted makes all the difference.
Placemaking London needed a website to launch Saluura, a new place-based wellness appraisal and design framework. The brief was to translate a technical, evidence-based methodology (six wellness dimensions, an 800-metre walkable catchment model, and research drawn from the Global Wellness Institute and 200+ published sources) into a site that speaks clearly to developers, investors, local authorities, BIDs, and placeshaping professionals.
What we built for Saluura
We delivered a full multi-page website in Wix Studio: home, method, about, contact, FAQ and blog section, built around a content structure where each page earns its place rather than repeating the last. SEO foundations went in from day one, including structured data (JSON-LD) across every page.
"Marc is excellent to work with, providing us with a very well-designed website, delivered on time. Marc also offered a lot of additional technical advice and insights to improve the performance of the website. We certainly will work with Marc on future projects." Dan Johnson, Founder, Placemaking London (Saluura)
Why it moved fast
Placemaking London made this a smooth build. They arrived with excellent brand guidelines already in place and clear, well-organised content ready to drop in, and that preparation helped the site come together efficiently. It's the difference between a website development project that stalls on missing assets and one that moves. For clients starting from scratch, that groundwork is exactly what brand design work is for.
Full Saluura case study here.
If you need something similar, get in touch.
About Marc Bates
Marc is a fractional marketing director who helps growing businesses sharpen their positioning and build a stronger digital presence. Through Fractional Marc, he works with established companies ready for strategic direction and emerging businesses building their marketing foundations from scratch.
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