Websites
Smart sites built for visitor engagement
The service: Complete website strategy, design, copywriting, and build — primarily on Wix, occasionally other platforms. Whether you're an established business needing a rebrand or a new business building your first professional site, you get a website that works from day one.
Who this is for...
Established businesses
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Your site gets traffic but not enquiries.
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You're relaunching your brand and need the site to match.
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Your current site is a brochure when it should be generating leads.
And also...
Startups & rapid expansion
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You're launching and need a professional presence that builds credibility.
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You need to establish your position in the market from the start.
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You want a site that grows with you, not one you'll outgrow in six months.
Timeline
6-12 weeks from brief to launch for most sites. (Very small sites, generally for start-ups, can be completed in as little as 3 weeks.)
How this works: I start by understanding what people need to know at each stage of their decision, then build the site around that journey. Your About page proves you understand their problem. Service pages connect to outcomes they care about. Case studies show specific results.
AI search & SEO
Search is changing. AI-powered search engines like ChatGPT, Perplexity, and Google's AI overviews reward substance over gaming the system. This means:
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Clear expertise matters more than keyword stuffing.
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Genuinely helpful content gets surfaced and cited.
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Strong brand positioning helps AI understand what you actually do.
I build sites that answer real questions, demonstrate expertise, and position you clearly — the fundamentals that work for both traditional search and AI-powered discovery.
