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Cadence Performance Brand designed by Marc Bates at Fractional Marc

Client: Cadence Performance

Challenge

Cadence Performance, a chain of cycling stores, needed a brand identity that resonated with their passion for cycling and complemented the Giant Bikes brand. The challenge was to integrate a corporate brochure site with an e-commerce platform, creating a seamless and engaging digital experience for customers.

Results

Developed a cohesive brand identity and redesigned their website to merge corporate and e-commerce functionalities. Provided ongoing website support. 

 

Created various point-of-sale materials for retail stores and ensured consistent brand engagement. Enhanced SEO and created compelling content, reinforcing Cadence Performance's connection with cycling enthusiasts.

Cadence Performance swing tags by Marc Bates at Fractional Marc
Cadence Performance window decals_by Marc Bates at Fractional Marc
Cadence Performance social media by Marc Bates at Fractional Marc
Cadence Performance polo shirt by Fractional Marc portfolio_by Marc Bates
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